3rd Place in IPSOS Datathon
Date:
The market share of a food company is forecasted for 2020-2022 based on the previous 6 years of data with ARIMA, and linear regression. The importance of other companies’ market share for predicting this company’s market share is investigated. The marketing strategies for increasing the market share of the sub-company of this food company are investigated in terms of customer parameters such as closeness, top of mind, etc.
The correlation of factors to the market share of Prizy-Y